Ahmed El-Sheikh, CEO of MENAPAK Foods at PepsiCo
1. How does this Lay’s World Cup campaign bring together the passion of Saudi football fans with the brand’s global football legacy? Ahmed El-Sheikh: As the official snack partner of…
COCA-COLA FAN ZONE AT JAX DISTRICT WRAPS UP AS ONE OF RIYADH’S KEY FIFA WORLD CUP 2026™️ VIEWING DESTINATIONS
As the FIFA World Cup 2026™️ ends in Spain’s stunning victory, the Coca-Cola Fan Zone at JAX District has wrapped up its five-week-long festival, having transformed the creative district into…
Say Hala to HalaPop: The Middle East’s First Prebiotic Soda That’s Good for Your Gut
Bold flavor, happy gut, zero guilt. HalaPop is the feel-good soda born and bottled in the UAE, and it’s exactly what your fridge has been waiting for. DUBAI, UAE –…
Saudi Arabis’s first Element by Marriott Hotel opens in Al Qassim.
14th-july2026: Marking Marriott’s first Element by Marriott Al Qassim hotel in Saudi Arabia, Element Al Qassim is set to deliver a new standard of hospitality in the heart of Buraidah…
Keeta Launches Whitepaper at LEAP East Exploring the Future of Saudi Arabia’s Digital Economy
New report draws on the Kingdom’s food delivery sector to examine how technology, AI and SME enablement can support its next phase of digital transformation Riyadh, Saudi Arabia, 13/7/2026 –…
Young changemakers from five Arab countries conclude PepsiCo’s Youth Impact Studio with regional summit in Jordan
6 July 2026 — More than 100 young people from Saudi Arabia, Iraq, Jordan, Lebanon, and the UAE have spent the last few weeks reimagining some of PepsiCo’s favorite brands for…
Ninja Brings the Café Experience Home with the KSA Launch of Luxe Café Premier
The new 3-in-1 coffee system combines espresso, drip coffee and rapid cold brew with guided brewing, integrated grinding and advanced frothing technology Riyadh, KSA, 2 July 2026: Ninja is bringing the…
IHG Hotels & Resorts recognised as a top employer across the Middle East
Company secures #1 rankings in Saudi Arabia, Oman, Qatar, Bahrain and Jordan, with further recognition in Kuwait and the UAE in the 2026 Great Place to Work rankings Riyadh, Saudi…
Lunch, Sorted: P.F. Chang’s Brings the Wok & Lunch Bowl to KSA
A weekday lunch menu of wok-fired bowls served with rice and a drink, with AURA members paying even less until 20 June Riydh, KSA – 26June2026: Lunch just got a…
FIX Dessert Chocolatier Returns to Harrods: Because London ‘Can’t Get Knafeh Of It’
Dubai, United Arab Emirates, 17 June 2026: FIX Dessert Chocolatier is officially back at Harrods from June 22. ‘The Original Dubai Chocolate’ returns to give the city the FIX it’s been…
Shanghai Me Launches Maneki Brunch
A New Weekly Saturday Ritual Bringing Fortune, Flavor and Celebration to DIFC Dubai, UAE – Shanghai Me Dubai introduces Maneki Brunch, a new weekly Saturday ritual inspired by the spirit of the…
LEYLATY HOSPITALITY GROUP ANNOUNCES MAJOR RIYADH EXPANSION WITH THE REVEAL OF A STATE-OF-THE-ART CATERING FACILITY
Riyadh, Saudi Arabia, 14 June 2026: Leylaty Hospitality Group, one of Saudi Arabia’s most established and trusted hospitality names, announces the opening of its dedicated catering facility in Riyadh, a…
One Cup, One Nation: Starbucks Unites Riyadh in a Celebration of Community and National Pride
RIYADH, SAUDI ARABIA, June 13, 2026: When Saudis come together, the energy is electrifying. Streets, homes, and gathering places fill with pride, anticipation, and a deep sense of belonging. On…
Shaping the Future of Saudi Gastronomy with Joumana Dammous-Salame
3rd June 2026:— Following the historic first edition of the Gault&Millau Saudi Arabia Gala, Joumana Dammous-Salame, Managing Director of Hospitality Services Middle East (HSME), shared her insights on the landmark…
Gault&Millau Saudi Arabia Launches First Edition, Honoring Almost 250 Restaurants Across the Kingdom
RIYADH, SAUDI ARABIA – June 3, 2026 — The inaugural Gault&Millau Saudi Arabia Gala took place yesterday, June 2, 2026, at the Radisson Manhal in Riyadh, marking a historic milestone…
HRH Governor of Aseer Region Inaugurates flynas’ Fifth Operations Base at Abha International Airport
ABHA, SAUDI ARABIA – His Royal Highness Prince Turki bin Talal bin Abdulaziz, Governor of the Aseer Region and Chairman of the Aseer Region Development Authority, has officially inaugurated the…
Celebrate Eid Al-Adha with Marriott Bonvoy: Curated Stays Across Riyadh, Jeddah & The Red Sea
Riyadh, Saudi Arabia – May 17, 2026: This Eid, Marriott Bonvoy invites guests to discover a distinctive collection of destinations throughout the Kingdom. From the vibrant energy of Riyadh and…